In late August 2025, NBA star and 361° brand ambassador Aaron Gordon will touch down in Dalian, China, kicking off his highly anticipated 2025 Asia Tour. This marks Gordon’s second trip to the East as a 361° ambassador, and it’s set to be a slam dunk for basketball fans and culture enthusiasts alike. For the first time, 361° is taking its ambassador tour beyond China, with Gordon also visiting Kuala Lumpur, Malaysia, to connect with fans across Asia and amplify the brand’s global presence.
This tour isn’t just a promotional gig—it’s a celebration of basketball’s unifying spirit and 361°’s commitment to inspiring athletes worldwide. Gordon, known for his explosive dunks and gritty on-court presence, will pay tribute to the “hardcourt heroes” who embody resilience and passion. His itinerary is packed with stops in Dalian, Dezhou, Zhengzhou, Nanchang, and Xuzhou, where he’ll dive into 361°’s signature “Light It Up” basketball events. These include the Dalian National Tournament, Zhengzhou Regional Tournament, and Nanchang Local Tournament, where Gordon’s star power will elevate the energy and inspire players to push their limits.
Beyond the court, 361° has curated an immersive cultural experience for Gordon to showcase the rich heritage of the East. In Nanchang, he’ll visit the iconic Tengwang Pavilion, one of China’s three legendary towers, soaking in its architectural grandeur and historical significance. Across other cities, Gordon will try his hand at Chinese calligraphy and explore other cultural traditions, bridging the gap between sports and heritage. This blend of athleticism and cultural discovery underscores 361°’s mission to connect with fans on a deeper level.
For fans, the tour is a golden opportunity to get up close with the NBA star. 361° is rolling out exclusive fan packages, offering perks like photo ops with Gordon, autographed merchandise, and more. These experiences are designed to bring fans closer to their hero while showcasing 361°’s commitment to creating memorable moments. Whether you’re a die-hard basketball fan or just admire Gordon’s relentless drive, these interactions promise to be a highlight of the tour.
This Asia Tour also marks a pivotal moment for 361° as it pushes for global expansion. By bringing Gordon to Asia and extending the journey to Malaysia, the brand is signaling its ambition to become a household name in sports apparel worldwide. The combination of high-energy basketball events and cultural immersion reflects 361°’s vision of blending performance with purpose, making this tour a landmark event in its globalization strategy.
As the final 361° ambassador to visit China this year, Gordon’s tour is poised to be a grand finale. Starting August 21, fans can follow his journey, from electrifying courtside moments to soulful cultural experiences, as he embodies the spirit of a true hardcourt hero. Get ready to witness Aaron Gordon’s 2025 China Tour—a perfect fusion of basketball, culture, and 361°’s bold vision for the future. Stay tuned for updates and exclusive content as we follow this unforgettable adventure!
Recommend 361 ZEN 7 "Panda" Basketball Shoe
The ZEN 7 "Panda" is a game-changing basketball shoes designed specifically for NBA star Aaron Gordon, blending cutting-edge technology with style to dominate both ends of the court. Tailored for versatile wing players, it features full-length CQT cushioning technology and the Soaring Area propulsion system to power explosive plays. With a sleek black-and-white color scheme accented by light brown and green details, this shoe delivers both fashion and function.
Equipped with an advanced 14mm forefoot and 20mm heel cushioning design, the ZEN 7 offers a 6mm drop for optimal ground feel, boosting jump response by up to 75%—perfect for Gordon’s signature breakaways. The diamond-patterned rubber outsole provides multi-directional grip, with testing showing 30% improved durability on outdoor concrete surfaces, ensuring stability during quick stops, sharp cuts, and full-court sprints. A 270° TPU heel support system enhances torsional resistance by 50%, keeping every step secure.
Crafted with a premium leather upper and a breathable “air curtain” ventilation system, the shoe weighs just 400g (±10g, US size 9), offering lightweight flexibility without compromising comfort. The tongue features Aaron Gordon’s AG logo and signature, blending court-ready performance with street-ready style.
Priced at $110.00, the ZEN 7 "Panda" is available now at the official 361SPORT online store. Elevate your game with this ultimate performance shoe!
